Read an Editor’s experience encountering coatings during their Mediterranean cruise from Athens to Barcelona

As coatings industry technology advances, artificial intelligence plays a major role in the various developments. People must use it strategically, and be willing to invest time and effort into their attempts. When that happens, the results are so impressive that they could change the industry forever.

The company hosted the event in Mexico, selected for the thriving vehicle export business that is supported by many plating companies that use MacDermid Enthone products.