If you’re into what’s “in” when it comes to interior paint colors, just look outside in 2013. The greens and blues that characterize the world outdoors are the same hues that will be popular when beautifying our living spaces this year.
ASHLAND SPECIALTY INGREDIENTS launched Natrosol™ Performax hydroxyethylcellulose, a paint-thickening technology that accelerates production and increases quality of waterborne architectural coatings.
In Part 1 of this article series,1 we discussed a new class of reactive surfactants, both nonionic and anionic, for use in both conventional aqueous emulsion polymers and in UV-curable coatings that contain two polymerizable moieties.
Although silicone-modified polyester (SMP) and super-polyester coatings are well-suited for specific applications, they cannot provide the same proven long-term performance as 70% polyvinylidene (PVDF) coatings due to the latter’s superior chemistry.
First, it was adhesion to multiple substrates, then the requests were for better dirt pick-up resistance. Now, contractors are asking for – and receiving – an elastomeric roof coating that has the potential to resist hard rain much faster than previous technologies enabled.