Leading paint and coatings brand, Valspar, from the Sherwin-Williams Consumer Brands Group, announced its 2021 Colors of the Year with 12 livable shades that evoke calm, serenity and simplicity.
Automotive, aerospace and consumer electronics coatings customers are discovering the latest color trends and finishes with the launch of ColorSurfaces Edition 16 from AkzoNobel.
Color psychology is a fascinating thing. Imagine, for a moment, what the world would have been like for our prehistoric ancestors. Eyesight is one of the most important senses for humans.
The challenge for paint and coatings manufacturers is to understand why people choose certain colors for certain tasks and how they can use this information to better market their products.