Rust-Oleum announced the launch of its first spray paint line developed specifically for artists and muralists. The new product expands the company's spray paint portfolio, offering a high-performance option tailored for urban and creative applications.

“Rust-O is rooted in imagination, authenticity, and a deep respect for the art community,” said Natalie Klemko, product manager at Rust-Oleum. “Innovation has always been at the core of what we do, and now we're bringing that same passion to street art. This launch is more than just a new product—it's an invitation for artists to dream big, push boundaries, and create without limits.”

To mark the debut, Rust-Oleum hosted a launch event featuring renowned artist Persue and emerging talent George F. Baker III. The artists showcased the new spray paint line in a head-to-head spray battle at Secret Walls headquarters in Los Angeles.

Rust-Oleum also introduced its “Spray It Forward” mural program, which will support up to 10 community mural projects in 2025 by providing paint and resources to artists and nonprofit organizations.

Rust-O is now available, with additional details and product information at rust-o.com.