Florida Paints is set to release its 2025 color trends palette, which will be inspired by the state’s diverse and natural beauty. The new palette, titled “Natural Beauty,” will feature 12 colors that are specifically curated to reflect the unique landscapes and natural wonders found throughout Florida.

The color experts at Florida Paints have carefully selected the 12 hues to capture the essence of the state’s sand, sea, glades and groves. The palette will include a mix of warm rusts, brownish reds, leafy greens and moody blues, as well as useable white and black shades. The goal is to create a versatile and adaptable color palette that can be used in a variety of architectural styles and design aesthetics.

“Our paints are formulated for Florida living, so it was a natural decision to look in our own backyard when developing our 2025 trends,” said Don Strube, Florida Paints Co-founder/Co-CEO. “We’ve curated a collection that not only resonates with emerging design aesthetics, but also aligns with the evolving needs of businesses, architects, and designers to help them stay ahead of the curve in an ever-changing market.”

In addition to the new color palette, Florida Paints is also offering free, hand-painted samples of all 12 shades. These samples are designed to help customers see how the colors will look in different lighting conditions and to make it easier to coordinate with other design elements.

Florida Paints is a family-owned paint manufacturer based in Central Florida. The company's products are available through a network of 28 retail stores and independent dealers across the state.

For more information about the Natural Beauty 2025 Color Trends palette, visit the Florida Paints website.