BIRMINGHAM, AL — Motion Industries Inc., a wholly owned subsidiary of Genuine Parts Co., has added Hal Midkiff as Product Sales Manager, Process Pumps and Equipment.

With 27 years of experience in the process pumping industry, Midkiff has a wide range of knowledge in pumps and process equipment in industrial, municipalities, mining and quarries, as well as food processing. In his new role, Midkiff will help to grow Motion Industries’ process pumps market share by identifying opportunities and working with pump suppliers, specialists, and the company’s sales force to develop strategies, create the optimum product mix, support training and development, and provide solutions for customers.

Jim Williams, Motion Industries Vice President of Purchasing, said, “We are very happy to have someone of Hal’s experience to lead our efforts in the process pumps and related equipment area of our business. This is a very important growth area for Motion Industries, and Hal is uniquely qualified to lead the growth.”

Motion Industries Process Pumps & Equipment has quickly grown since its launch in 2007 and offers a variety of services to support customers’ liquid transfer requirements – with the objective of providing the most cost-effective and long-lasting solutions for their process applications.