The newest addition to Valspar’s Fluropon® 70 percent PVDF family of coil and extrusion coatings is Fluropon Pure. Formulated with material transparency in mind, Fluropon Pure is the first of its kind in the coating industry.

“Fluropon Pure is the result of Valspar’s commitment to sustainability and desire to create products that meet our clients’ changing needs,” said Jeff Alexander, Valspar VP of Sales, Coil and Extrusion Division. “We know the architecture community is placing a greater emphasis on not only manufacturing practices, but the formula and chemistry behind products. Fluropon Pure coating makes it easier for users to meet the stringent demands of sustainability programs like LEED® v4 and Living Building Challenge, while upholding industry-leading performance in durability and color retention properties customers have come to expect from Fluropon.”

By listing materials used to formulate Fluropon Pure, Valspar’s transparency in the manufacturing process is making it easier for purchasers to make informed product decisions. Notably absent in the Fluropon Pure formula are hexavalent chromium, lead, phthalates and PFOA, allowing the product to meet Living Building Challenge’s Red List 3.0-Compliant requirement.

Fluropon Pure is the ideal coating for builders aiming to achieve credits under LEED v4, including building life-cycle impact reduction, heat island reduction (roof), building product disclosure and optimization (environmental product declarations), and building product disclosure and optimization (material ingredients).

Fluropon Pure delivers the same capabilities of Valspar’s original Fluropon line, including cool roof formulations. Incorporating the high performing pigments into Fluropon Pure addresses the urban heat island effect, and also helps building owners increase energy-efficiency. Additionally, the coating is trusted to protect buildings against harsh outdoor elements, including humidity and corrosion as well as dirt, stains, and chemicals.

Visit www.valsparcoilextrusion.com.