HUNTSVILLE, AL – LINE-X Protective Coatings, a developer and provider of high-performance protective coatings, announced the grand opening of the company’s first-ever master franchise in Australia. Based in Welshpool, the store includes a spray-booth for LINE-X applications as well as automotive and camping accessories to appeal to outdoor enthusiasts. As a master franchise, the company plans to launch five pilot stores across each state as it further develops the Australian model.

“We are thrilled to be announcing our first Australian master franchise,” said Kevin Heronimus, CEO of LINE-X Protective Coatings. “We are more than confident that our brand will resonate with the Australian population and can’t wait to see the brand grow throughout the country.”

Aside from offering LINE-X Protective Coatings products, the new store provides opportunities for future franchisees to capture the imagination of the Aussie 4wd enthusiast through their range of Truck Gear by LINE-X Accessories. Additionally, the company has secured a number of strategic partnerships with other local accessory brands.